As a franchisee you step into the concept of someone else (the franchisor) and that has its advantages, such as

– You no longer need to invent the wheel yourself

– You participate in a proven business model (if another can make money with it, I can do the same)

– You will receive support in all kinds of areas (furnishing, marketing, product range, purchasing, logistics, IT, etc.).

– You receive reports on your figures and you can compare them with your colleagues in the network.

– You remain 100% responsible for the success of your business, because sales and marketing are the key things you have to do yourself.

On the other hand, you also need to let the franchisor live and allow him to earn something behind your efforts (usually in the form of royalties). You should find it OK to operate a part in team spirit (network) and you should be prepared to give up a piece of ‘your own freedom’ in the interest of the common goal (= create a network of distribution points that is as successful as possible). The stronger and bigger the whole becomes, the better for you.

We can always assist you in the selection of an appropriate franchise formula. We do this in a number of steps. In a first stage, we start with an introductory orientation interview, during which we immediately move towards a shortlist of possibly suitable formulas. In second instance, we will assist you in further exploring and researching these formulas, and at the same time we will further screen your own file. All this with the aim of eventually reaching the contract phase together with the formula that suits you.

Everything is relative but overall the answer is yes.

Look at it like this: first you need to know what you want to do. For many, this is not so obvious in itself, and in that sense it is useful to get into an existing story.

If you enter a pilot project (you are one of the first) then you usually have more room for negotiation (but not always) as the concept still has to prove itself in your own country and the risk is a little higher.

If there are already several operational branches, the franchisor will be able to give you access to the figures and you can also ask existing franchisees about the formula and check with them. And of course you don’t have this if you start something from scratch on your own.

A franchisor also has developed and tested his concept, and undoubtedly paid a ‘learning fee’ for this: as a franchisee you don’t have that element either. Because the franchisor will provide you with all his knowledge and know-how, the do’s and don’ts in operating the business. He will give you advice on numerous matters, and can also offer you support in areas such as financial, legal, administrative, HR, etc…

Note one thing: a franchisor does not benefit from your business not running well, he will therefore carefully select and do everything to assist you and make it a success.

The answer to this is, of course, very personal, because when is it good for someone? The underlying question is usually whether the franchisor will not run with too much of the (by your sales efforts earned) money.

In a distant past, when legislation was even more lax and ethical standards in business were not what they are today, that was certainly the case more than once. But today, such practise is a long way off. The franchise federations (which carry out quality control), but also the legislator and even more so the social media have ensured that a balanced relationship has been created between the franchisor and the franchisee.

What you can make depends on the sector, and may also be related to the size of your investment and corresponding responsibility. If a single activity or a 20-man business is being run, the potential of earning may vary.

Last but not least, being part of a franchise usually makes it a lot easier -as soon as you think the time is ripe- to leave your business for a good price (in many cases the franchisor himself provides a formula for this contractually) and thus to insure you a guaranteed pension.